00:00:04 Vanessa Roberts: Hey everybody, Happy Monday. Welcome to the Small Batch Charter founding members first ever live Training Workshop. Let me share my screen. Right. Let me know if you can see me. Hello, William. Thank you all for being here. Gonna let everybody have a chance to log in and get started, David.

00:00:29 Vanessa Roberts: So sorry that it’s 9:00 AM on the West Coast. So we’ve got William and David. Hey, Ken Lingle. It’s been a long time. Tom and Wilburn. Johann, Carl. Wow, everybody. Seeing all of our familiar names and some new and some new names, we’re going to give everybody a minute to log in and we’re going to get oriented before we get started.

00:00:55 Vanessa Roberts: Today I’m going to go through since it’s our first ever call, a quick review of the members area, Q&A, answer questions, just some housekeeping, general training stuff and then Brian’s going to jump in and do a presentation of our test results we’ve been running on the platform Instantly AI. So we’ve got some results to share with you today. Johan, it’s 6:00 PM in Sweden. You’re wrapping your day up with us. Thanks. Hey, Bill, I can see your screen. Not you. I’m sorry.

00:01:28 Vanessa Roberts: I do not have AI. Do not have a webcam on. I’m just sharing my screen. I’m showing off our beautiful members area. All right. Donna says hey, Nikki. Yep, We’ve got Nikki here helping me answer questions in the chat. All right, let’s jump right in.

00:01:46 Vanessa Roberts: So we do have the chat open. So if you have any questions as we go along, please don’t hesitate, jump in and ask your question. Either myself or Nikki will answer you directly in a chat, in writing, or we may take it to the screen if it’s beneficial and helpful for the entire group. So let me know, is everybody familiar with the small batch system membership area? Have you been able to log in, access your account? Let’s see. Yes, Yes, yes. Wonderful, wonderful, wonderful.

00:02:20 Vanessa Roberts: All right. So we’ll just go through real quick. Oh, Michael says not yet jump in because this is where you get all your done for Youth Services and tools. All right. So when you first log in, you land on the welcome page and your quick start is getting started. And then we’ve got the five modules and then we’ve got bonus training. So when we launched the course, we had the standard 5 modules. But because the online environment of sending cold emails is constantly changing, instead of you having to go and search and find and discover or learn the hard way the things that aren’t working or the things that’s changed, we are constantly monitoring the environment for changes, updates from Google, etcetera.

00:03:08 Vanessa Roberts: So we’re going to cultivate all of those updates as well as ongoing best practices training and we’re going to deliver it to you. So on the welcome page here we’ve got the quick start and then we’ve got bonus ongoing training on up to date changes. So from here you’ll find it, you know, it’s kind of like a blog, right? That kind of structure. But as we present and put together ongoing training and best practices or alerts and updates about things that have changed out in the world, we’re going to publish it here. It’s also going to get published in the Facebook group and we’re also going to email it to you so that you don’t have to go looking for it. We want to deliver it to you to streamline and make things as easy as possible. Any questions so far?

00:03:58 Vanessa Roberts: All right, so John says I have not been able to log in yet. So that’s the next point I wanted to talk about. If you’re having any trouble, the support team is at your service. And let’s see on every page at the bottom here, this blue bar is a link. Oh, here we go. A link I need to fix. I had a S in there that didn’t need to be there. So you click that link and it will take you to the Zendesk support desk.

00:04:33 Vanessa Roberts: I’m actually logged in as an agent so I didn’t let that page load. But this link right here will take you to the support desk where you can open a ticket and the team can help you. , What the support team can help you with is accessing your account. Where do I log in? What’s my user ID? What’s my password? What’s my billing date? Is my membership active and current?

00:04:57 Vanessa Roberts: Hey, I can’t get to the done for you tools. What’s wrong? I can log in, but some of the parts of the membership area are blocked. Me. We can help you with any kind of account status or access questions like that. What the support desk is not set up for is private coaching. Hey, can you look at this email and tell me if it works, what would you change etcetera that is available to you under the done for you services, right. So if you need anything done for your account, warm up email campaign, etcetera, etcetera, spam detection analysis, just drop down under the Done for you tab.

00:05:41 Vanessa Roberts: For example, the content can spam. So say you wrote your own content, you didn’t use the campaigns that we’ve already tested, you wanted to work on your own. You simply come to this tab, give us your name, your email address associated with your account, and then copy and paste in all of your content, your email copyright. Our team will then take it and run it through a full analysis for spam content. Spam triggers can spam law etcetera and then come back to you and provide you with that full analysis. You can then use that tested and cleared content in the done for you campaign set up. So we will set up your campaigns with your content or our already created generated tested content. The campaigns that we are already established and provided in the course we can use or we can use your own content.

00:06:42 Vanessa Roberts: Any questions so far? Let’s see. Okay, so Patty has a question. People are having trouble with warming up email systems. I thought that was done for you, but a response seems to say that we have to do that. Not sure. Okay, so that’s a great question. We will warm up your account, but you have to have an account first for us to warm it up.

00:07:10 Vanessa Roberts: Okay, so the steps to achieve this are you have to have an email. So my email for example Vanessa at mediamash.com. Okay, that exists, the URL mediamash.com has been purchased. The email account has been set up. You can use Webmail. We use Google Business suite. However you want to manage that actual email account that has to exist, then you can come in and request for that existing email to be warmed up. And to do that, you tell us your email address. You give us your login credentials because we are going to access your email account, and then we are going to and the details are listed here.

00:08:02 Vanessa Roberts: We’re going to send around 200 emails to over 30 unique established email accounts from your account. So Patty, if you were Patty at patty.com, that email address would then send over 200 emails out. And then those recipients that are accounts that we control will then receive your email, open it, and read it. Because that matters. When an email is sent, there are pixels embedded in the email that measure that the full email was displayed on a recipient’s account. So that’s how they track opens. Okay, we’re going to click on the links, we’re going to reply to the message, We’re going to add you, Patty, at patty.com, as a contact and a safe sender, and we’re going to report it and go like, not report it as spam. The opposite.

00:08:54 Vanessa Roberts: We’re going to tell our system that this is definitely not spam. All of these factors contribute to establishing that your email address is sending content. Emails that are wanted, desired, well received, well consumed, and confirmed as not spam. This establishes a reputation on your email that you are not sending spam messaging. Does that make sense, Patty Rick asks. Can the email be at Gmail or does it have to be a domain.com? Technically you can use Gmail. We do not recommend it.

00:09:38 Vanessa Roberts: Gmail has poor deliverability when sending cold emails under a small batch system. Can we only send 50 emails per email account per day? Yes. So that is the concept of small batch. So your email address, 50 emails from that single email address per day. That is a small batch of emails and that is what we have found produces the highest deliverability, meaning not spam, the highest amount of opens and depending on the content the highest number of clicks. Clearly you can’t get a click if you don’t get an open. So open rates are key.

00:10:23 Vanessa Roberts: But we are finding with the tested content that we’ve created that the clicks come right along with those opens. Let’s see, Brian, it is the exact same content, same source. So yes, he had a specific technical question that just wanted to take care of that for him. How many emails can we send simultaneously? Brett, are you asking how many email accounts you can set up? You can have as many email domains as you wish, right? You have to set up the individual domains. We do not recommend that you send more than three addresses per domain.

00:11:05 Vanessa Roberts: So if you were brett@franks.com, you could have b.franks@franks.com, brett@franks.com, franks@franks.com. That’d be three on one domain. And after that we recommend that you purchase another domain and set up three accounts on that. Let’s see, just reading through the questions. Apologies, let’s use Mail VO for an email campaign and use the new.com email. I got nothing from that but can I use that.com for this? Okay, so you have an existing email account that has got bad results in the past. Now yes, you can technically do that.

00:11:50 Vanessa Roberts: I would recommend going through the email warm up because you’re not starting from zero. In that case. If you’ve had an email that has a bad reputation established, you’re behind the starting line, right? So we need to get you back up with a positive reputation and then you can use it. If you’re not highly invested in a domain that you’re not using in a lot of places, it’s not on your website, print ads, etcetera, etcetera, I would say just wipe it and start with a new domain. But yes, it is possible to warm up and rehabilitate the reputation of an existing domain. Let’s see, Connie has a great question, How many email addresses can we have that you will send for us at this time? There is no limit.

00:12:34 Vanessa Roberts: However, we are obviously in the beta stages of providing these for you. We have to have a reasonability test so to speak. So if you have 5 cool 10 probably fine, but if we start getting 100 requests every day that’s just not feasible. So we are monitoring the requests and if limits have to be implemented they will be. But right now we just want to help you be successful. So if you can manage them and you can balance those email accounts and submit the done for your request forms, we are here to help and we’re going to do everything we possibly can to help you be successful. Let’s see, do you provide the cold email platform to send our warm up email, Dusty, great question. No, we do not.

00:13:25 Vanessa Roberts: The small batch system is a method. It’s a course we do not limit you to be required to use our platform or platform that we own and manage. If you’ll review the comparing platforms module in a small batch systems course, you’ll see that we did all the research, all the testing and all the evaluation on the top platforms in the market today, okay? We evaluated them and then we pooled all of our findings so that you don’t have to test them all, right. The information is all readily available to you here and then you can choose what’s best for you. Then you’re able to implement the small batch system on the platform of your choice. Now for you, our team is trained and able to provide you the service of setting up your campaign on the top five producers, that’s Streak, Mail, Jet, Brevo, G Mass and yes where. So if you want to use the done for you services, we will set up your campaigns for you, either the content we’ve generated and provided or the content you create and give to us.

00:14:38 Vanessa Roberts: If your campaigns are running on these top five platforms. Now as we continue to run tests. For example, over the past few weeks we’ve been testing Instantly dot AI. Like I said, Brian’s going to be joining us in about 15 minutes to do a full presentation on our findings with Instantly AI. If that platform proves to deliver amazing results, we will add it to this platform on the. In the same vein, if one of these platforms, our users, aren’t using them or the results fall off or there’s any kind of problem, we may retire platforms, but our plan is to add, not take away. Let’s see, do I need to have a cold emailing software account myself or are you guys doing the mailing? Okay, Daryl, same question, same answer.

00:15:27 Vanessa Roberts: You have to have your own account, but we will do it for you with the done for you system. John, yes, you can use existing domains. If you have a domain that you haven’t set email up on or already has a reputation that you feel is positive, absolutely jump in. Make some more emails on it. Use it. Like I said a couple of questions ago, if you have an email that has a negative reputation, that’s when I would say just go ahead and get a new domain. David asks if you have three email addresses on one domain, are you splitting the 50 per day among those three? No 50 emails per email address per day even if they’re on the same domain but not more than three is our guideline.

00:16:20 Vanessa Roberts: Aside from the small batch system, do you also have your own email sending platform? Helene No, we do not run a software for email mailing sending. Let’s see Joel. At this time, we are not testing Go high level. If you want to know if we had any findings on that, Kenneth asks, do you set up the DKIM etcetera when establishing an email account, No, we do not. So the set up of your account is all done by you. You create your email, like I said, you purchase the URL, you set up the email, All we do is the warm up from Cindy. Okay, so you set everything up and then you give us your user ID and password and we will send the 200 plus or the 200 emails to the 30 plus accounts, validating that the content you are sending is not spam, but all of the email accounts set up, you have to do that.

00:17:24 Vanessa Roberts: That’s on your server, in your account. We don’t get into all of of that. We do the email account warm up. So let me know if there’s any questions about the difference between creating an email account and warming up an email account and I can go over it. Let’s see. Can you use different domains on the same hosting account? Absolutely yes. We host all of our domains and we have hundreds on Liquid Wet.

00:17:55 Vanessa Roberts: That’s the server provider. We have a server with hundreds of domain accounts. They are individually housed within the server and that’s absolutely fine. You do not have to get separate servers, separate hosting for each domain. Good to go there, William. At this time we are not testing Send Eagle, all of the platforms I should say that we are testing are listed here and will be added here. Here. You can see instantly that it has been added this morning. Actually we finalized all of the results that we’ve got so far and the platform analysis.

00:18:36 Vanessa Roberts: So as we test platforms they will be added here. But for right now this is everything we’ve got. Let’s see. So Patty asks, when you say we need to get a new domain for a used email, is that just adding an email to that domain, like a different first name? So a domainisafterthe@andbeforethe.com? Okay, so if your domainwaspatty.com and you were sending emails and had gotten a bad reputation from emails from patty.com, if that is not a domain that you are heavily vested in, I would recommend not using that domain, not just adding new emails. Get a new domain and start from scratch. If that doesn’t harm your business, if it’s if you don’t have that URL on your business cards, that’s your website, etcetera, etcetera, etcetera.

00:19:35 Vanessa Roberts: So if you are highly invested in that domain, we can work on account reputation repair. But if it’s just a domain where you try to send cold email from and it didn’t work out and things went sideways and you know it got negative, to scrap it and get a whole new domain, a whole new URL? Bill asks. He received a list. It has 340 names on it. Do I download the entire list to be mailed or just pick fifty? Okay, so you get the list, and that’s for you to use. If you choose to, then have a campaign set up and you come here when you provide the list.

00:20:21 Vanessa Roberts: We need only the contacts that you want contacted. See, you must manually sort this list. So if you send us a list with 340, we’re not going to send it to 340, right? You need to manage the 50 that it goes to. And now you could split that 340 into six or seven different batches, Absolutely, and just fill it out like that. Just break out the list into CCSVCVSCSVS and load them up individually and we will do all 340. You’re not limited to us sending out the emails, but the management of the list is under your control. Do you need to have ACRM incorporated with your email provider?

00:21:12 Vanessa Roberts: That’s a great question. Bill, for cold email outreach, no, technically no. If you were just blasting out, trying to get attention, trying to get a phone call, trying to get a reply, trying to get someone to buy an affiliate offer, trying to get someone to go to your website, etcetera, acrm is not required. However, I would say once you get a reply, once you get a response, once you get a click, once you get a customer or a new client, then putting them into ACRM allows you to nurture through this through a platform that’s designed for active, engaged, double opted in warm contacts. So that’s the difference between cold email outreach and the small batch system and nurturing a client once they’re no longer cold. So I would recommend it, but it is not technically required. Do you run emails through a verifier? Yes.

00:22:07 Vanessa Roberts: On the done for you campaign? Set up every list that is provided. We do run through an email validator free of charge. It’s an included service for your charter founding membership Okay, we check for spam traps. We track track for the bulk like info as you know if it’s a catch all type email, admin info. If there’s just a bounce rate like it’s a hard bounce we won’t send it there. So that way that protects your accounts sender reputation. Okay, if you’re not sending emails to spam traps, spam traps aren’t going to flag your email. If you’re sending emails and you’re not getting any bounces, that tells your email service provider that the contacts you have are real, active and engaged.

00:22:56 Vanessa Roberts: So all of that protects you from getting into the spam zone, the danger zone, right? It helps your reputation. So after the warm up builds your reputation, we work to maintain your reputation. Brian’s having a hard time logging in. So give me one second. Nikki, can you go through and help with any questions? Yes, thanks. Okay, let me get in the password.

00:23:40 Vanessa Roberts: Sorry about this guys. All right, he should be logging in. I’m going to watch for that. So for a single email, we can send 50 new contacts per day, correct? That is correct. Brett, how does using multiple email follow up series affect that? It doesn’t. We manage it in the done for you system with the small batch system that only 50 emails go per day.

00:24:22 Vanessa Roberts: Even if I see what you’re saying, 50 emails at a time. Once you’ve reached the 3rd to 5th day of a multi touch sequence you can send more per day. I understand your question, but the answer is yes. With a small batch system we’ve accounted for that. We pull out anyone who you know of course opts out if they click. They don’t get the follow up email. If they open, like if they have shown engagement, we don’t keep hitting them with the messaging which reduces. Let’s see, Brian’s asking me another question.

00:25:10 Vanessa Roberts: Give me one second. Nikki, can you read out some questions, see if you can help with anybody? The ones I see I don’t know the answers to. I’m so sorry. Okay, give me one second. I’m just trying to help Brian.

00:25:25 Rose: Hi everyone. Can you hear me?

00:25:27 Vanessa Roberts: Hey, Rose.

00:25:29 Rose: Hi, Rose here. I just found one question and I’m not sure whether it’s already been answered. It’s by Marlon. I’m getting confused on the warm up versus cold email outreach. And the warm up is 50 days per domain and yada you need to request warm ups daily. So basically the warm up is done once for one new email address. When you send in a warm up request for one email, then our team will schedule seven days, oh sorry, five days of email sent outs and then replies as well for that email address. And once it’s already warmed up then that’s already done for that email.

00:26:15 Rose: So I guess, okay, and then once you warm up our emails, do you do a nurture sequence for us? Not sure what you mean by nurture sequence, You mean like a follow up or follow through. So I guess that also answers the question since it’s four or five days then it’s actually an organic reply from all of the team members here in both the Philippines and also in the US, so there.

00:26:51 Vanessa Roberts: And yeah, no. And if you want to nurture sequence, once you request a campaign be loaded, you can have a five day multi touch email go and that’s nurturing, right. Multi touch now is what you’re asking. Once they engage with you and you put it into a different CRM, do we continue to nurture that client for you? No, that’s in a separate system. The small batch system is cold email outreach. Let me know if that doesn’t answer your question and I believe Brian is joining us.

00:27:24 Brian Anderson: Now I’m here. Vanessa, can you hear me?

00:27:25 Vanessa Roberts: Hey, great to have you on Brian. Sorry for the problems I.

00:27:29 Brian Anderson: Didn’t want to interrupt. I didn’t want to interrupt. Awesome. I’m. Let me, I’m just skimming all the questions. There’s a lot of questions. Hey Tom, let’s see. Did we help Carl out on Carl?

00:27:43 Brian Anderson: Looks like a login issue.

00:27:44 Vanessa Roberts: Yes, we’ve been talking about.

00:27:50 Brian Anderson: All right, so tell me, did you already answer Dusty’s Sorry, Let’s.

00:27:55 Vanessa Roberts: See the nursery.

00:27:57 Brian Anderson: About instantly AI different from Insta Keep.

00:28:02 Vanessa Roberts: No, I did not touch that one yet.

00:28:03 Brian Anderson: Yeah, Dusty. So instant. The keep or Infusionsoft is definitely very, very different than instantly dot AI. Completely, completely different. Have you already? Where are you on the slides already? Venice.

00:28:21 Vanessa Roberts: Oh, I haven’t jumped on to any of the slides.

00:28:23 Brian Anderson: Yeah, why don’t we jump, why don’t we? Depending on where you guys are, why don’t we or why don’t you finish what’s missing here and then we could jump over to those together.

00:28:31 Vanessa Roberts: Perfect. Okay. I think we’ve run through our done for you, but let me know if there’s any questions before I turn it over to Brian. I want to make sure that everybody’s able to do something today, right? Request a list, get an email warmed up, let’s get, you know, what do we need to do so that we can get you started. Okay. And while Brian takes over Nikki Rose and myself, we’re all going to be in the chat. So you might get a text direct answer from us while Brian’s presenting, but I think we’re good.

00:29:00 Brian Anderson: Okay, I might need you to do the screen, the slides, if you don’t mind. Or somebody. I don’t have access to that URL right now. But yeah, will you flip over to the slide deck? We have you.

00:29:14 Vanessa Roberts: Sure, Will. Okay.

00:29:15 Brian Anderson: I’m going to move. I got two screens here, you guys. So let me move this to the other. Put the Q&A on another screen. All right, cool. No, there’s no additional cost. Daryl, on the DFY. Good question, though.

00:29:31 Brian Anderson: All right. Yeah, go to. Yeah, just just blow it up big there, okay?

00:29:38 Vanessa Roberts: And I do that with I make it.

00:29:42 Brian Anderson: AI won’t tell you you don’t know it’s.

00:29:44 Vanessa Roberts: A test. It’s a test.

00:29:46 Brian Anderson: Let’s see how long it takes Vanessa after 7000 webinars to know how to go into slide view.

00:29:52 Vanessa Roberts: Oh, you said view.

00:29:53 Brian Anderson: I wonder if she would go to the slideshow at the top.

00:29:56 Vanessa Roberts: Oh, that. That would make so much sense.

00:29:59 Brian Anderson: And then from the beginning, well, you might want to change your display settings, but yeah, you’re giving us the notes.

00:30:12 Vanessa Roberts: How’s that?

00:30:13 Brian Anderson: There you go. You got it. You got it. All right, cool. Yeah. Let’s skip to the next one. Yeah guys. So what we want to talk about today after the DFY and some of the overview is we’re going to talk about instantly dot AI and IT and it’s a mixed bag right now.

00:30:30 Brian Anderson: We’re going to have to continue because I’m kind of keen on it, but it didn’t live up to expectations. As some little precursor goes to the next one Vanessa, let’s see. So our whole because Simon asked a good question and we can talk about it here. Simon’s like, hey, is anyone doing B to B or B to C cold email and the whole idea is you can do both. Simon, I don’t know what everybody else is doing. I’ve been doing heavily B to B only and I recently in the last 90 days started doing some B to C in the, I’m going to call it the healthcare space right now and talk more about that as it kind of unfolds. But most people that I know are doing B to B to get clients and there are some people that I at least I don’t know inside of our group right now. But historically I know that they are doing emails to consumers on behalf of their clients.

00:31:29 Brian Anderson: So I’ll wait and see if anybody answers that. All right, skip to the next one. And the whole concept here is that this works, you guys, it worked for us. I mean, we blew it up with ERC, and blew it up with agency stuff. We’ve done really well with affiliate stuff. It just works. Now what doesn’t work right is when you get a big list of names and you get some email program, whatever it may be, and you send 20,000 emails and you get shut down or you get like a point O 5% open rate or a 1% open rate and nobody, nobody really clicks on your email, right, That that’s not going to serve you. So the whole idea here is how do we kind of turn opens and clicks into dollars, right, whether it’s agency, affiliate, E com, whatever you’re doing doesn’t really matter.

00:32:24 Brian Anderson: It’s the same, right? It really is the same. And then what we’re doing is we’ve got a fabulous team. I think Rose was there a minute ago. I was listening to Rose. Rose has worked with us for many years. She’s super bright, the team. Having a team makes it. Makes it easy, right?

00:32:42 Brian Anderson: It’s like sports metaphors, right? Nobody wants to carry the ball by themselves all the time. Give me a one if you feel like you do all the work in and on your business by yourself and maybe give me a two if you have help and it and maybe that’s a lifesaver. But historically, too many people are ones you guys and this causes a lot of people to quit and give up. Yeah, there’s Darrell Darrell. Give me like 6 ones. Brian Wade. Give us a 1 1/2 him and Charles so that I get.

00:33:12 Brian Anderson: I totally get a 1 1/2 for sure. Hey Johan, I didn’t know you were too good to see you here. Johan from Sweden. So yeah, listen, going from A1 to A2 is a game changer because then you’ve shifted your focus from doing to strategy and you’re tweaking things. Like I saw some really insightful posts from people like Walt Waz and others. Brian Halloran in the group in the last week, once you get to the mode where you’re testing and tweaking and not paralyzed in the doing or or stuck on go because of some technical glitch or whatever, right, all those things happen. So the whole concept here is we’re going to continually test and attack the model with emails, with different programs, different email programs and different offers. So I’ve got one that Sid actually spoke to me, Sid Michael talked to me about this morning.

00:34:13 Brian Anderson: It’s kind of cool. It’s in the local marketing agency space. It’s completely free to sign up. So that’s appealing and you’re not going to get rich off it. But I think a bunch of you can make money with it and that’s the goal is to help you make cash flow and then as you get cash flow to help you get recurring and to help you get large chunk cash flow where you can kind of change your your reality so to speak, hit, hit the next one to open us. So we’ve been testing a lot of programs, and I want more programs that you guys have dabbled with that we can test. We don’t have a monopoly on what’s the best by any means. Some of the team came up with these.

00:34:53 Brian Anderson: I came up with some, Vanessa came up with some, right. It was all over the board on who came up with this stuff. All right, So with instantly, instantly came up on our sales call, the initial sales webinar that we did internally to my list and it’s one that I’ve played around with a few times and it is actually designed for cold email, which is kind of cool, right? And their goal is to make sure your email lands in the inbox all the time. And they do that with an elaborate warm up. That you don’t have to pay for. It’s kind of built into the cost model. And they use your accounts, email servers, right?

00:35:38 Brian Anderson: That’s an important one. So go to the next one. Pretty inexpensive, right? Sticking with our premise that you don’t have to spend gobs of money, right? Notice the unlimited, you can have unlimited different email accounts. You could have unlimited warm up. Vanessa, do you want to talk or? But who’s the one that’s been working the most with instantly talk about the warm up because they do like a two week warm up instantly.

00:36:06 Vanessa Roberts: Rose, do you want to talk about it? I don’t know if we use that feature because we have our own done for your email warm up. But did you use that feature at all, Rose?

00:36:20 Rose: Yes. So for that one, we didn’t actually use the email warm up because what we are using right now is warmed up emails, already warmed up accounts, but any user can actually utilize that feature from instantly the dot AI.

00:36:39 Brian Anderson: Yeah. And the nice thing about it is it’s kind of an ongoing warm up. I just saw a good comment from somebody somewhere. Yeah, and it’s kind of ongoing, it’s a couple weeks warm up if you use it and it’s only going to serve you right. But notice the cost, 30 bucks you guys. So for 30 bucks and maybe you pick three platforms, maybe you like streak and maybe you like another one. You’re able to kind of test the waters for a fraction of what you may spend on one of the alleged, you know, perfect large scale platforms. And just remember, if the platform you’re paying for isn’t making you money, then it isn’t working for you.

00:37:18 Brian Anderson: So just think about that for a minute and be honest with yourself. If the platform you’re paying money, 100, whether it’s $10, a $100, a 197, two, 97500, whatever. If you’re not making money with it and getting positive results and it doesn’t work for you, doesn’t mean it’s not a good product. It just means you haven’t been able to harness it to work in your model. And maybe it’s your fault, maybe it’s their fault, who knows. But the whole goal is to get beyond that. Let’s just get to making money. All right, So what else?

00:37:53 Brian Anderson: All right. Our first Test rose. The 200 emails we sent, we had. Twelve were in our bounce list 3. Only three got open. So pretty unimpressive first go round. This was a local marketing get clients campaign or not.

00:38:14 Rose: Yes, that was local leads. Yep.

00:38:17 Brian Anderson: All right, so let’s go to the next one and we’re going to continue testing it over time. As you remember this, this grew out of our sales call, so this is kind of still in progress. You can use Microsoft 365, you can use Google based emails, any IMAP, SMTP provider. It does a cool job on analytical tracking and unlimited warm ups. This is going to be the secret to your success, Walt. I see Walt here, Walt, don’t you use Instantly Heavenly, Heavenly on a regular basis? I think you were the one that was. Yeah.

00:38:53 Brian Anderson: What’s your take now? How long you’ve been using it, Walt, And what’s your take on it now, ’cause you ’cause you’re you’re going to call it like you see it. I think. I think you’re pretty. I would definitely call you a straight shooter. Let me give him a minute to answer ’cause he’s been using it longer than we have, and this is early results that we’re talking about today. They’ve got validation services, they’ve got lead Finder services, etcetera. So let’s just skip to the next one.

00:39:21 Brian Anderson: All right. The UII agree with the comment here is definitely intuitive. It’s easy to use. Running the emails through their universal bounce list is useful. Yeah, Walt likes it. It works very well. He uses their warm up and email sending. It’s got an accelerator feature.

00:39:45 Brian Anderson: So the analytics, I like the analytics. The drag and drop was cool. There’s a little AI chat bot, the whole thing it it’s a cool product you guys. The only thing for us that isn’t there yet is we didn’t get great results yet He Walt’s saying his open rates are stronger here than with others. So that’s good feedback. Walt’s done this for a while. And he’s been doing this using this product longer than we have. So the interface, I think we can all agree it’s a slick interface now.

00:40:20 Brian Anderson: It’ll scale. And when we talk about the cons, I want to get Walt’s feedback on some of the cons in a second. The automation, right. This automation may be a little detrimental as you start getting more into what we’re doing here, but I’ll withhold judgment here. These are just some of the feedback, All right? So our campaigns were paused without any reason or notification. Only three of our campaigns ran, so we’re kind of putting them back through the test again. There was some glitch in the tool that caused it and what happens?

00:41:06 Brian Anderson: Their own AI does a velocity of send analysis to ensure you don’t get too aggressive and it slowed down the sending. And So what happened is it reached the end of the campaign, right, The end date. And they hadn’t sent all our emails. So it’s like we got stuck. We got stuck in a, we got stuck in a holding pattern, so, so to speak. All right. But we’re, we’re going to continue pushing on this over the next week or two. So Vanessa, do you guys want to talk through this one?

00:41:44 Brian Anderson: The 50 leads scheduled to be sent today, so we’re going to do them today between 9:00 and 6:00. And it’s kind of like a drip model. So 7 minutes is the interval. So what was your take on this Vanessa Rose?

00:42:00 Rose: Yes, so sorry, oh.

00:42:03 Vanessa Roberts: Yeah, go ahead.

00:42:04 Rose: Okay, so from our testing made last week, we had it scheduled to run from February 19 to 26, but then the timing set up we put in was between 9:00 to 6:00 PM. Now instantly dot AI doesn’t have an interval of seven minutes. It’s the default interval between sending emails. Now if you didn’t specify there that the interval will become one minute, then it will automatically default to 7 minutes. Still not considering, still not considering the other email platforms or the other sending from that email account. So if you’re also sending email other emails from that email account, then it automatically adds up to the queuing system of the instantly dot AI and it does not send out the next email through just right after the seven minutes interval. Now what happens is that when the dates have been reached, say it’s already the 26th and all of the emails haven’t been sent out yet. Since we’re still on the email one on day one, then automatically it will not push forward to the sequence of steps 2-3 and four.

00:43:32 Rose: Now, since we’ve already reached the last date, then what happens is it automatically pauses the campaign and marks it as completed, when in fact the sequence has not yet completed at all.

00:43:45 Brian Anderson: So.

00:43:47 Rose: Yeah.

00:43:48 Brian Anderson: Let me let me tie in. Bill Dettwiler asked a good question talking about the warm up versus a cold email. When you think of the warm up Bill, imagine email and your buddies like a group of work colleagues or friends and they’re going to open your email and write it back. In the case of Instantly AI and Walt, you correct me if I’m wrong. What happens is they basically your friends become other instantly users that also enable the warm up. So you’re going to know that all of them or most of them are going to open your email in a high percentage and will write back. And So what this does is signal to your email service, you know, to Google or Outlook in this case, right? Or whoever your email service provider is that your email account is good, it’s valid, it’s positive and that what you’re doing is legitimate. Does that make sense?

00:44:44 Brian Anderson: Okay, perfect in this. This is why I’m still keen on this and I want us to, I want us to continue kind of testing it through and using their model because I have friends that are having success with it as well. And so this you know and then when it came up on the call we’re going to continue working. It may take, it may take a little bit of time, but I. But I think it’s worth it, you guys, what it’s doing is feeding positive vibes, if you will, positive feedback about your email accounts to Google, right, by mimicking these human conversations. And that’s something that while we all think we would do a good job at that, we don’t. Honestly, we really don’t. All right, let’s go to the next one and see.

00:45:40 Brian Anderson: So like with small batches, we’re really keen on times of day because we want to, we need to get, we need to get beyond this right out of the gate. If you’re not passing muster with them, it’s not going to fit well with ours. Our goal is to be able to send our emails at a certain time and if it drips out in interfaces and if you run into problems sending multiple emails at once at the same time inside the same campaign, it may be problematic. Because one of the things that I’m a big believer in, and it works in everything, is the multi touch campaigns. You guys have all seen it, right? Think of the build up of urgency and scarcity when you get those multiple emails, even when you’re like Oh my God, I hate these you know they work right? Just give me some feedback. Do you know what I’m talking about with the build up where you feel like why are they emailing again?

00:46:37 Brian Anderson: I got their email from 4 hours ago, right. You know what I’m talking about, that is while it seems like a nuisance, that concept is critical. That concept is one of the reasons that affiliate marketers are successful. It’s how I say it, they ‘re in an interrupt driven world, right. And you have to kind of stay above the fold from an attention standpoint, you have to do that and it’s true with locals. I’ve seen it with getting clients with ERC and I’m just starting to play with it on the consumer side. So that’s an important feature. So I’m withholding judgment on this until we can get the accounts further warmed up.

00:47:29 Brian Anderson: But hit the next one here, Vanessa. All right, so some of the coolness of instantly AI is also a little bit of a detriment for us overriding the campaign settings, right? The inability to control date and time, at least initially, is a problem. Walt, let me go to Walt since he’s deeper into this. Are you able to pretty much specify the time now that your accounts are really warmed up, Walt, and they go when you want them to go? Or do they still slowly get out there? And if time is of the essence, maybe it’s not perfect right now. So these are just some of the cons we ran into.

00:48:10 Brian Anderson: I’m going to give Walt a second and we’ll move on. All right.

00:48:26 Vanessa Roberts: Yeah, he says. They give you a block to send so you can send them in batches instead of seven minute increment intervals I believe.

00:48:35 Brian Anderson: Yeah, so I’m still keen on it. I just think patience is going to be key with this one to get to a certain point. I love the price point. Let’s be honest. At the end of the day, they pitch themselves as ideal for cold email and they, you know, they have a whole system designed to be compliant, to warm you up to make sure you’re not your own worst enemy. I I don’t know. I’m not willing to throw them out yet. But these are just, this is just honest, candid feedback of what we ran into.

00:49:09 Brian Anderson: And I think it’s important that you know that. Yeah. Like, okay, so Walt said they’d give you a block like 9:00 AM to 6:00 PM. So it may never be perfect for the multiple touch stuff, it may not be, but you can see the results we got and then I want you to think about these compared to streak as an example that had much stronger open rates like that were sick. But this is new and it’s not fully warmed up on their platform even though to Rose’s point they were already warmed accounts. So we’re going to try to play the game and go through their process where we get, we’ll take brand new ones and we try to warm them even over a couple weeks and just see what we get. Because this isn’t going to, this isn’t going to get it done. These kinds of numbers, right.

00:50:05 Brian Anderson: The clicks aren’t their fault, but the open rate we’re not going to get, we’re not going to get far. We’re not going to get far on that. All right, Let’s go to the next one. All right. So 4% still I want north of 15 to go in my mind to be excited. But 4% is obviously much better than the 1% stuff, right in these subject lines. These aren’t designed, they’re not clickbait, you know what I mean? They’re not, I’m not trying to trick them.

00:50:46 Brian Anderson: So anybody that opens them knows what we’re going to talk about so to speak. These are other emails that never went. So we’re going to see how these go like can you take on more customers will be a good one at 3. I’ve got a new idea, we’ll be good then, you know, just because we’ve done these kinds of emails so many times you guys. So we kind of know already for us we’re trying to find the tool to play a role and we’re trying to find a tool where we’re able to not break the bank and we’re able to kind of use it both in affiliate and in an agency world. And I’m not really doing any E com truthfully, but concepts are the same. So these are other subject lines that are going to go out. They just as Rose said, they just didn’t get to go because we ran out of time.

00:51:45 Brian Anderson: Let’s see. Yeah. And like Charles, Charles is running 28 to 43%. So Charles on in your case, did you go through the full warm up with them where you did the AI based warm up? Let’s get feedback from Charles just since he’s deeper. And how long have you been using the product now Charles and Rhodes, what were you about to say? I’m sorry.

00:52:18 Rose: So just to add, we have encountered this kind of issue with other platforms as well, but as you’ve seen in Streak and even yes, where we encountered this issue about the challenges in the system itself, but during the second round of testing we were, we were able to actually get a better yield of results and have a workaround.

00:52:46 Brian Anderson: No, good feedback. I remember. I remember the issue on the street side for sure. So, you know, just because things aren’t positive out of the gate, I guess an important takeaway is don’t don’t go. Oh my God, it doesn’t work. I mean, one percent, 4%, it’s early. Let’s see. All right.

00:53:14 Brian Anderson: Go to the next slide.

00:53:16 Vanessa Roberts: That’s it.

00:53:17 Brian Anderson: Okay. Yeah, let me, let’s put you can, well, you can leave that up, that’s fine. Let’s just do some, let’s do some Q&A. So the account the, the deals we’re doing specifically right now are around to get new clients and affiliate marketing. So we’re going to do a, we’re going to do an affiliate offer that’s free in the review. So think local marketing in the review space, no cost and it’s more of a viral kind of play. We’re going to test that one out. It’s a, it’s a new one that Sid had sent over to me.

00:54:00 Brian Anderson: On the affiliate side, there’s so many things, it’s easy, it’s easy to get lost in a sea of noise. So by a show of hands just just to help me on because there’s a lot of people on this call right now. If you could only do one like or or put it in order. What’s yours is an affiliate of your preferred choice. Put affiliate. If agency is your preferred choice, put agency. And I’m going to assume you might want to do the other one too but just tell me which one is your preference. So let me get some of those answers in.

00:54:43 Brian Anderson: Okay, Michael affiliate. Helen Helene affiliate Darrell Agency. William Agency, Tom and David, Tom Harper. David Garvin are affiliate. First we split Ron’s agency, John’s agency, Brian’s affiliate, Eric’s affiliate, Michael’s agency. We’re almost like 5050 Stephen B and Steve Brant’s both affiliates. It’s literally 5050, Slobodon’s agency on the agency side, fair to say the most important thing for you is to get more clients. Is that fair to say?

00:55:19 Brian Anderson: Just give me a just give me a yes. Getting more clients is your goal on the agency side. Okay. I’m just reading them, you guys. Yep. Yep. Yep. Hey, Christy.

00:55:36 Brian Anderson: Yep. Let’s see. Okay. And it should be, because look, at the end of the day, the hardest thing to do everybody. Once you have a lot of clients, you don’t want to rest on your laurels, so to speak, and think you’re never going to lose a client because that’s a panacea that doesn’t exist right. In the real world. You will lose clients. It will happen.

00:55:59 Brian Anderson: It may be your fault. More than likely it has nothing to do with you. More than likely it has to do with macro level factors that this is not your fault, but you have to constantly have the engine going and if you do or get clients. William, right. Fair. All right. Yeah. Like David Perkins has said, you will accent on losing clients, good feedback from Tom.

00:56:24 Brian Anderson: I would do agency more if I had a solid service to offer them. Okay. All right. We’ll revisit that one. All right. So think about this for those of you that are doing affiliate, affiliate aimed at like affiliate marketers or affiliate products aimed at businesses. And I’ll be honest, most of the ones I’ve done are aimed at affiliate marketers, not businesses on the affiliate side. So this is just to give me more insight, Let’s see what you come up with.

00:57:07 Brian Anderson: Marketers, marketers, affiliate for business. Okay, I would do both. I love reading the responses, you guys. Okay, now I will tell you that affiliate marketing will be easier than affiliate for businesses. Here’s why. When you’re selling to marketers, you are selling them. You’re feeding them what they already want. When you’re selling an affiliate offer to a business, it may not map to what they think they want.

00:57:40 Brian Anderson: You may know they need it. They may not know yet, right? That’s an important distinction. Okay. All right. So any interest, any interest in an offer where you would sign up for free and somebody else would close, you would make a review. And if this is one that I’ve been playing around with and if you you, you put a review on a pizza, like I would love a slice of pizza right now. So imagine you wrote a review of pizzeria, a local business and you put it on the review site.

00:58:30 Brian Anderson: You know, think of a site like Yelp but not Yelp, right. And then the company will call that review and sell them the service and then if they close them, you get paid. It costs you nothing to get on board, right. Okay. A lot of good feedback on that. Okay, I’ll roll that out for you probably tomorrow. I just need to go through it. I just need to figure out how to put it in the system. But it’s super easy.

00:58:57 Brian Anderson: Somebody else sells. What about, I’m thinking of another offer, what if we did a, what if I called like Matt Basack or somebody and I got him to give us some kind of custom offer that you could mail and Matt’s fabulous guy. We shared an office for, I don’t know, six or seven years, great split tester, affiliate marketer, top of the top, right, just fabulous dude. And he would love to do that. So imagine a low cost affiliate offer that you could push to other affiliates because I find that the low cost stuff, if you’re not successful on affiliate selling something inexpensive will not make you rich, but it will give you that little rush of success that you need. Yeah, kind of like a paper called Tom, but on the review side. So if I wrote a review about savatory pizzeria, man that sounds good. If I wrote a review about it and then the company, the review platform, let’s say Yelp, Yelp calls and sells them a service.

01:00:12 Brian Anderson: And then you would get paid. Does that make sense? And I think this one has an A2 tier model, so you can sign up other marketers and do reviews. So you can really see it grow. No, he moved by the Country Club a long time ago actually. But yeah, he used to live right in that really great neighborhood. Let’s see. All right, what else?

01:00:39 Brian Anderson: Yeah, the two tier model, I don’t do it all the time. Most of them, the only reason I would even entertain this one at scale is because it’s free and you don’t have to pay any money And I don’t want to see people spending money on things that maybe you don’t need to, right. I’ll tell you another good one. Local businesses, what do you think? The number one thing, let’s pick on contractors. What is the number one thing contractors want? What do you think? Number one thing, it doesn’t matter.

01:01:14 Brian Anderson: The type. Leads, leads, more customers, new clients. Calls, calls, leads. Yeah, you guys get it. Bigger customers, Yeah. Bill said appointments, jobs, phone calls. Yeah, qualified quotes, leads, deposits, reliable staff. That is so true.

01:01:32 Brian Anderson: If you guys come up with a model to solve that, the staffing issue, I know we could sell a lot of contractors, some cool stuff you guys. But the answer is yes, they want more customers, clients, and patients. Well, in the case of contractors, they want more customers. They want leads and calls that result in deals. That’s what they care about. It is their number one pain. It is where they spend their marketing dollars the most. They spend it on how they get customers they can’t afford to fail.

01:02:03 Brian Anderson: They’re typically smaller operations. Sometimes some of their family works there. They have a couple employees, usually not that many. So why is it critical? They have to win and they spend money. So what offer could we make as a contractor, I don’t mean an existing one. How would you articulate the offer? What would you charge for those of you that want to get agency clients?

01:02:31 Brian Anderson: We know they want leads. We know they want customers. What would you charge them to get them in your door, so to speak? What would be your foot in the door offer to really make it happen? I know, Gene, let’s see. This is okay. Remember, this is you guys as an agency selling the contractor. Let me be really clear.

01:03:04 Brian Anderson: How would you formulate the offer? What would it be in your mind? We, you know what they want. It was universal. Hundreds of people here just said the same thing. They want leads, customers, calls, right? They want new activities. How would you formulate it?

01:03:24 Brian Anderson: Okay. I, like Charles, market them. You can market to people doing PPC for less than they’re paying for clicks. A free trial. You can do a reputation review. Oh, that’s interesting. Get them 50 customers for free. That’s aggressive.

01:03:41 Brian Anderson: William, you can do that. You do $25 per call now. That’s cool. Why is that good? Because they’re probably paying more and you can pay less than that. Using Google Paper call for sure. And using traditional email marketing to drive calls, you would probably pay less than that. Okay.

01:04:04 Brian Anderson: I like this one. I like 10 free calls from Johan. I I like that because then it gets them to sign up. You want to get them to give them your credit card and you’re going to give them something for free, but you’re getting something too. All right, Daryl. No, I agree, William. I’m just saying aggressive, right? It may not be as doable for some of the guys on this call, but you’re right, it definitely works and would work.

01:04:31 Brian Anderson: Daryl said how about a reclamation campaign to get back clients? So think about this, imagine if you took their database and you marketed to their past clients and you just drove activity in. Guess what you don’t have to do, you don’t have to guess on who to send to. You know you’re going to use email, right? It’s pretty easy. And you know what the customer’s offering. The cool thing about that is that the offer would fit Daryl in with what we’re doing because it’s going to be small batches. If I had to guess, my brother probably has 5000 past clients, 6000 past clients on the AC side.

01:05:10 Brian Anderson: I don’t know how many are on maintenance. I have to ask him these questions. But imagine if we took his database and we drove activity out of his database. What would you charge for that, Daryl or others? All right, John said, I like $1500, set up $1000 a month for 30 qualified appointments. Okay, how about this one for Char? I love this from Greg Park. Greg, this is a good one.

01:05:39 Brian Anderson: Reactivation campaign. I’m going to get you 7 new bookings in two weeks or it’s free. Greg, once you break the seven, what are you charging them? And remember, the key about free is if you cheapen your service, you can’t just give it away for free because you taught them to expect free. You can be a loss leader with some amount free. Like we’ve seen 25, we’ve seen 10, we’ve seen 7. But that’s good. But using their email list, think about it.

01:06:15 Brian Anderson: You guys on Greg’s reactivation campaign, Let me see, Greg, it’s taking a second. Oh, Greg said 1500 a month, $2000 set up. So think about that you guys. You’re going to take $2000 up front, right? $1500 a month. If you don’t get them seven clients in the 1st 30 days, it’s free. How many of you would feel confident taking a list of a couple 1000 past clients in driving activity? Give me a 7.

01:06:48 Brian Anderson: If you know you could refer at least seven clients, give me a nine. If you’re really not sure you could do it, just be honest with yourself. There’s no reason that FIB 7 means you’re positive you can do it. All right, Dan and Dan Jones William are Sevens, Tom’s A7, James A7, Mike, Michael Young 9, Dennis and Donald Nines. Bill’s a nine, Christie’s nine. All right, Darrell said what if we charged a flat fee the first month, 1500 the first time for up to 2500 records, then $500 a month minimum. You could, but what if I told you they would? Darrell?

01:07:31 Brian Anderson: What if I told you that they would all pay you 1000 instead of 500? If you asked for it, they would promise it’s not the number. They’re uncertain you’re going to bring value. You guys are 5050 on the sevens and nines right now. So I would say 4040% of you are 760% of you are nines right now. What if I told you if it was a let’s pick, let’s say it was an HVAC company, You get their pass list. We’re going to touch. We’re going to touch it five to seven times.

01:08:10 Brian Anderson: We’re going to send it out. We’re going to make an offer. They can’t resist. It’s going to be some kind of service offer to get back in the door. It’s like I think I’m a car dealer. I went in, my daughter has a 4-5 year old BMW. It’s a four series convertible. I went in for an oil change the other day about two weeks ago at BMW.

01:08:33 Brian Anderson: Oil change was going to be probably 100 bucks. What do you think? I ended up spending that day on service. Take a guess. Obviously it wasn’t 100 bucks. What do you think, 412 Hundred 506 hundred. I said a BMW? No.

01:08:50 Brian Anderson: Four hundreds, 1200. 403 hundred. Too much. Yes, Steve. Too much, 800. Hang on. Let me see. Let’s keep this real world.

01:09:02 Brian Anderson: Let me check my email. I’m going to BMW, South Atlanta. Let me see. The lady sent me an email. A service advisor. Your approval. How about this? Let me let me keep it real.

01:09:23 Brian Anderson: On Friday, February 2nd, I’m going to share my screen. I’m going to take the screen for a minute. How do I do that? I need to make myself a presenter. All right, show my screen. Come on. Do you guys see it? I don’t see it.

01:09:53 Brian Anderson: Maybe now can anybody see my screen or not?

01:09:55 Vanessa Roberts: Yeah, it just popped up.

01:09:57 Brian Anderson: $18124 Y’all oil change. Oil change. Why? Well, I mean, I want my kid to be safe, right? Yeah, of course. Let me see if it’ll still show me that little email they sent me. Hang on. Multi point inspection.

01:10:29 Brian Anderson: 225 oil change. Jesus. Brake fluid exchange. My brake fluid was bad. Needed service. Cabin, air filter, spark plugs. I mean my car is five years old. I knew it needed basic maintenance.

01:10:43 Brian Anderson: This one though was the one that forced me to do all of it. I wouldn’t have done the air cabin or any of that, but when I saw this one, I’m like, just do it with all the thrust. I don’t even know what it is, you guys, the thrust rod bushing replacement. Both thrust rod bushings were leaking heavily. They recommend replacing both of them. That was 800 and something bucks. Could I have taken it somewhere else? Yeah.

01:11:07 Brian Anderson: Was I going to? No. And it’s smarter than they explained it. The thrust rod attaches to the vehicle suspension to the chassis and stabilizes and controls a set suspension. Yeah, that’s a problem. If that doesn’t work, that’s a problem. So my point is, with a trigger offer that’s inexpensive, it’s going to get you guys every deal it needs. You know, brake fluid, this, all this stuff.

01:11:39 Brian Anderson: Yeah, this report was generated by a service provider. Funny enough, I don’t even think it was by AI. Good question. It’s all about safety, right? So with the contractor, the last thing you want, right? You don’t want your unit to go bad, right? You’re scared senseless about your unit. You’re worried about your AC unit.

01:12:04 Brian Anderson: Oh, man, you need maintenance. Your coils are dirty. Yeah, you don’t need a new unit right now. But if we don’t clean the coils and do this service, you’re only, you’re killing your unit. How much is 3399 done? Because you all know how much AC units cost, right? Prevention beats replacement. So I want you to think of an offer and we’re going to write them in the group, we’re going to pick the offer.

01:12:35 Brian Anderson: I think we pick on contractors because they’re the easiest to get results out of. So you can pick an HVAC roofing offer. Who’s another contractor we want to use, you guys.

01:12:49 Vanessa Roberts: We’re.

01:12:54 Brian Anderson: Going to do a reactivation for one. Now you could also do a campaign. It’s a great comment from John Davis. What if you didn’t reactivate old clients? What if you got new clients that were like, conquest business? New business. Same thing. Tom’s like, we don’t need the AC in the UK.

01:13:22 Brian Anderson: Yeah, you ain’t kidding. I was in Chamonix the other day. Tom Harper in France. And let me tell you, I needed the AC one day. There. Sad man. All right. Plumbing or electrician?

01:13:33 Brian Anderson: Either one. They’re both good. Here’s the thing. We can reactivate those clients and all of them will pay $1000 to $2500, especially if you prove it. Now what if it wasn’t a reactivation offer? What would be something else? I know Jean Calendar loves social posting. She’s good at it.

01:13:53 Brian Anderson: She got a great platform. We can look at that as well. What else are you guys seeing? What else do you think is that killer offer to the business? It’s always going to be about getting clients, even if it’s reviews. Why are you doing the reviews? To get more clients? Everything comes back to that, all right?

01:14:24 Brian Anderson: Daryl said. Would you, would you charge more for new as compared to previous clients? I would, I would Daryl, although the money is probably the same now between me and you, it’s easier to get the former clients back in the door, all right, emails, reviews, the reviews are pretty good. We can do a review. There’s a pretty cool couple of cool review offers I’ve been looking at on the agency side. We can totally dab, we can test with those. Now on the affiliate side, here’s what I want to do. Rather than have everybody go chase whatever the offer of the day is with JVZoo or some similar platform.

01:15:19 Brian Anderson: What if we what if we sold something that I’ll, I’ll hit Matt up base act and we’ll sell something of his that’s inexpensive. Are you guys cool? If the affiliate offer is cheap, you’re not going to get rich. The goal is for you to get the repetitions in the rush. Okay. Yeah. Good. Good.

01:15:45 Brian Anderson: Okay. Because I firmly believe one thing, once you can do this, you can stair step it. We’re going to, we’re going to rope Matt in and we will, we’ll sell a little. I’ll have him customize one of his little offers and we will sell that as an affiliate offer. If you’re not signed up on Warrior Plus, he likes to sell on Warrior Plus, go ahead and get an account there. But I said, can we put in the members area somewhere, just the links to where they can set an account up at Warrior and JVZoo?

01:16:21 Vanessa Roberts: Absolutely.

01:16:22 Brian Anderson: Okay. And I’m going to call Matt when we leave here. I’m actually going to go, you guys, I’m going to get some Chick-fil-A. I have, you know, I’ve been out of the country for a week and I’m craving something American, like a burger or chicken, some kind of chicken. Yeah, let’s slowly get the money rolling. Let’s kind of prime the pump. And once you do it, you’ll be able to do it again and again and again. Pizza man.

01:16:50 Brian Anderson: Oh, Tom, I had pizza like three times in the last week. I’m a big pizza guy. I had pizza last night. Between you and I. It was the first thing I had when I got back. Here’s a good question. Let’s leave. Let’s end today.

01:17:01 Brian Anderson: I know we went long. I hope that’s okay. Let’s end this question from Daryl and I’m going to throw it out to you guys. I’m going to let Vanessa and Rose answer and then I want Walt, I want all of you guys to answer this one. It’s a good question from Daryl. When we get a person responding in the cold email system, should we move them over to an autoresponder list at that time? So Vanessa, you’re getting open and you’re getting responses on the platform of the day. It doesn’t matter which one Streak will say or are you going to then move them to infusion at that time?

01:17:38 Brian Anderson: What would you do? What’s your take on that?

01:17:42 Vanessa Roberts: I would say if I go.

01:17:43 Brian Anderson: Ahead and answer while she’s answering, please.

01:17:46 Vanessa Roberts: If I got a tangible, quantifiable reaction, they clicked an offer. They bought something from me. They bought something I was selling, and they replied to my email. Not just a passing open. If I got true engagement, yes, I would take them into a different nurture sequence.

01:18:05 Brian Anderson: I agree too and and most of you are saying it. Leonard said it, Tom said it, John Davis said it, Charles Porter said immediately. Dettwiler said yes, it was universal. The answers I’m seeing here, So yes, you definitely want to do that right. The goal is to take unknown people that don’t know you in turning them into people that want to buy from you, right? That’s what we want. We want unknowns to become knowns, to become paying customers. So one way is you’re going to get in their inbox.

01:18:38 Brian Anderson: The more you get in their inbox, what happened? Are you more likely to sell them something or less likely If they’re starting to see you in their inbox more often, what do you think? More likely or less likely? I think you guys know. Yeah, everybody gets it more, more, more like 50 of you just answered more at once. Okay, Connie, let’s Rosa, Vanessa, see if you can help Connie. Worst case, we can take it offline, ’cause I don’t want to be short with the answer to her question. It’s a good question, Connie.

01:19:26 Brian Anderson: All right. So I’m going to call Matt in a second. We’re going to set up maybe tonight, worst case tomorrow. I’ll get the free review thing that you guys can start dabbling with right away. It’s super easy. Cost is nothing. You’re going to like it. Second, I want you, the affiliate, those who are not affiliates, and even if you’re doing agency work, you can do both.

01:19:52 Brian Anderson: Don’t limit yourself. I want you to make sure you have an account. Pick one or two of the email platforms that we’ve been testing. If you do instantly, just know that you’re going to need to warm it a little bit. You’re going to need to give it a little bit of time. Okay? So pick another one as well. If you’re brand new, cool.

01:20:11 Brian Anderson: All right. With that next steps, you’re going to see posts from me, hopefully soon on the affiliate thing. You guys can get started for for free and then I’ll post a next step on the mat affiliate today, worst case tomorrow, and we’ll get the review stuff going as well. I want to get the killer offers going where we can start testing them. But Vanessa, right now, how many? If you had to give me a percentage of people, how many people have tested ADFY campaign so far? Give me a percentage.

01:20:45 Vanessa Roberts: Oh, I’ve seen 35 to 40% I would say have done a warm up or a test campaign.

01:20:53 Brian Anderson: If you’re in the group that hasn’t done a test, naughty, naughty, Get your test going. Rose and her team are ready. She’s ready to go. Let’s get your tests going right. It’s only going to help you, yeah, William said. He’s going to do his today. Where do you find him? In the portal.

01:21:12 Brian Anderson: They’re under resources.

01:21:15 Vanessa Roberts: Those are the campaigns. We have it done for You Tab for letting us do the work for you. And if you want to review the campaigns, those are under Resources.

01:21:26 Brian Anderson: Yep. So make sure. Make sure you’re doing the DFY so we can kind of get your email accounts warmed up and tested. K Make sure you get started right away.

01:21:36 Vanessa Roberts: Yep, Dennis if.

01:21:37 Brian Anderson: You do nothing else today. If that’s all you did today and got started, I would be really happy. Vanessa, let me turn it over to you.

01:21:43 Vanessa Roberts: Yeah, I was just going to say, Dennis did say, don’t we need to wait for the warm up before we do the campaigns? Yes, if you’re working with the new email, let us do your warm up first and then jump into the done for You campaign. But yeah, if you haven’t done the warm up yet, you’re just doing it.

01:21:58 Brian Anderson: Shoot yourself in the foot a little bit, you guys.

01:22:00 Vanessa Roberts: Yeah.

01:22:03 Brian Anderson: All right. Good deal. All right. Well, okay. So if you’re the person that hasn’t done anything yet, get started on DFY today. If you’ve been starting, if you’ve already started, look for my post later today, one on affiliate and one on kind of a hybrid affiliate agency offer in the review space where somebody else sells the deals and you’re not going to get rich on it. I want to get you used to the original call, 95% of you said you don’t send emails on a regular basis. One of the things for you to be successful we need to do is to change that.

01:22:40 Brian Anderson: I need almost all of you to be emailing all the time, right? That’s our goal. Once you start to do those, you start to see incremental success. It all comes together a little bit. All right, I’m looking at my other screen. All right, Vanessa, I’m going to leave you to take some of these questions. I’m going to give Matt a call. I’m going to get those things rolling right now.

01:23:05 Brian Anderson: You guys. We’ll have the post in a little bit, but we’re going to knock out a few more of your questions and then we’ll wrap the call up in the next 5 to 10 minutes. So thank you Vanessa and Rose, and you guys will see you in the group later tonight.

01:23:17 Vanessa Roberts: Thanks, Brian.

01:23:18 Brian Anderson: All right. I’ll see you soon. Bye. See you.

01:23:20 Vanessa Roberts: Bye, all right, let me see. Let me see. See, y’all aren’t staring at a blank screen. Let me get my screen shared. Make myself the presenter. All right. I just got a little slide popped up. All right.

01:23:38 Vanessa Roberts: So thanks everybody. Incredible. First session, I’m so excited. As you can see, Brian’s super excited too. In two weeks on the 4th or I’m sorry, the first session in March is going to be the second Monday. The schedule for all of our live calls. You can find it if you come up in the members area and click Members Only. This is where all of our replays are published.

01:24:05 Vanessa Roberts: We also have the schedule of the call, so the next one’s on March 11th. Okay, anytime you need your personal join meeting link, it’s published here on the page and sometimes it’s not a hyperlink so you have to copy it and go. But when you do that, it will always tell you, Oh no, it’s not going to work because we’re live. It’ll tell you the schedule when the next call is. Okay. So we have the schedule here, We have the schedule on this link. And here is where you will find today’s call. It’ll say February 26th.

01:24:42 Vanessa Roberts: It’ll be the small batch system February 26th, and it’ll be this recording. Do we have a call tomorrow Brian just referred to? No, the next call is on March 11th. What Brian said he’ll have a new post for us. He’ll post in the Facebook group tomorrow. Hey, give me one if you are in the Facebook group and A2 if you have not yet joined. I know we have a slight discrepancy between number of active members and active members in the Facebook group, so I want to make sure. Does anybody need help?

01:25:16 Vanessa Roberts: Oh, I see you, Daryl, Do you not? I’m sorry. Dan, do you not have Facebook? Do you need help? Daryl. Dan, oh, Litter. James, Ken, Carl. We got lots of folks done in the Facebook group.

01:25:29 Vanessa Roberts: Man, that Facebook group is awesome. We’ve got daily activity. We’ve got great conversations going, lots of folks, really helpful, interesting questions, insightful answers. Brian’s in there all the time and Brian does a lot of Recon in there. He will ask questions about what you want to learn. What do you want us to focus on? Do you want us to do affiliate offers? Do you want us to, You know, basically like a lot of the conversation today, this small batch system is, you know, incredibly focused on email delivery, obviously.

01:26:08 Vanessa Roberts: But the heart of it is your success. Okay, what content can we help you test? What services we can, can we provide to take the scaling hindrances and burden off of you so we can do that for you. So the feedback and the interaction in the Facebook group allows us to navigate our training and content and services to what you need. So I highly, highly recommend the Facebook group. Yep, we’ll Sign up today. I’m going to hold you to it looking for you. Oh boy, I’m sorry, Trouble in Facebook in general.

01:26:44 Vanessa Roberts: Okay, well, anything that is really important, like the bonus training and stuff, we also email. But if you can get access to Facebook, we highly recommend it, Marlon says. As a newbie, I’m a little confused on the strategy for the affiliate offers discussed today. I know we need to send warm emails first. Okay, I’ll stop you right there. No, you need to warm up your account first so that your server has a positive reputation. So first thing you do is come to done for you account, warm up and do that first before you have any offer, before you send any campaign, before you contact any con customers, contacts, lead list, etcetera. Do the done for you email warm up.

01:27:30 Vanessa Roberts: Only after this is completed then can you worry about sending emails to clients. So that should help answer your question. Let me know if you still have questions. If I reach a prospect through my small batch campaign and then contact him through a different email address through the CRM, how will I ensure the mail from the CRM gets into his inbox and that the prospect will recognize the new email address and open it sending him a one off email or a single drip campaign style message? Meaning as soon as he opts in, he is sent a single email, not a part of a mass broadcast from your CRM, welcoming him into your list, thanking him for interacting with you etcetera, etcetera and asking him to double opt in through the CRM. And then I would recommend making sure that you did receive that double opt in. So monitoring your list, transference from cold outreach to CRM, single email, introduce introduction-double opt in and then make sure that they do it and you might have to reach out a couple of times and that’s simple, just it’s an email delay, two days, another email. But the trick here is because it’s a drip, it triggers when that single person opts in, it’s not a mass broadcast.

01:28:50 Vanessa Roberts: And so it’s doing the small batch system in your CRM without any effort. It’s just by default. Okay. Thanks Bill. Thanks for joining us today. Can I use email from HostGator? You sure can. Do we need an account with instantly to get started?

01:29:08 Vanessa Roberts: Darrell, if you want to use instantly then yes you’ll need an account with instantly. You do not have to use instantly. You can use any platform that you would like. Yes, what do we do after the email address is warmed? Second part of the question, the done for you after your account is warmed is a done for you campaign set up. Allow us to set the campaign. We will pull a list of contacts for you that you choose right the industry and geographical area of businesses that fall under that industry. We can pull a list for you.

01:29:42 Vanessa Roberts: We will scrub that list against the email validation tools that we have. We will then send them the campaign of your choosing. Or if you have written your own campaign, we will send that campaign to that list for you. Then second step is done for your account. I’m sorry, done for your campaign set up. Does the CRM use the same email address?

01:30:05 Vanessa Roberts: John, if you are using a different CRM for warmed up leads, you will need to use a different email address right? Because you don’t want the emails coming from your CRM to cap out your 50 per day per email account limit. So yeah, you’re going to want to use a different email for your CRM. Let’s see. So will you do this for the affiliate offers discussed today, Marlon? Yes, we will do a done for you campaign set up with your content. So once we teach affiliate methodology, right, you can then apply it to any affiliate offer you want to sell or you can use the campaigns that we use and test for affiliate marketing. Now that is not currently being tested.

01:30:55 Vanessa Roberts: Currently we’re in phase two of the instantly platform tests, so proven done for you campaigns for affiliate sales will come later. Now the great thing about selling affiliate sales is most affiliates provide you with email content and that’s going to be part of the stuff that Brian presents. But yes, you can request a done for you campaign set up right here and you can provide, I have my own email template. You can just upload your template there and we will send that email for you for affiliate sales with your marketing. Let’s see. And no, we have not worked with Go high level. Let’s see, Todd Waldron, a different domain for our CRM or different email address. It depends on how many email addresses you have on a certain domain, right?

01:31:57 Vanessa Roberts: I would not use the same domain for cold email outreach as I do to run my business. I would not use the same domain. So I would recommend a different domain. I would also recommend that they be similar, but not the same domain. All right, Dan. Okay, Well, thanks everybody. We did, we did go over, but thanks for sticking around. If you know me and Brian, you know that we just struggle with ending a webinar when questions are still coming in.

01:32:25 Vanessa Roberts: We don’t want to not help anybody, but we are going to respect your time anymore. I’m getting a lot of questions about warm up and it done for you etcetera. On every page here, you’ll see a training video that’ll walk you through the process. Should answer all of your questions. If you still have more questions, let’s discuss them in the Facebook group right so that the conversation and discussion can benefit everyone. If you have any technical questions, trouble logging into your account, questions about your subscription, just use the down at the bottom of over here on the Welcome page, we’ve got the Get support dot biz right here. Create a ticket and if you have questions about your account status, you can go to the My Account page. Let’s see.

01:33:14 Vanessa Roberts: Still having problems gaining access to the Small Batch System website? Okay, that’s a great question. Come over to get support dot biz and we will help you. All right everybody, I’m watching for you on Facebook. If you’re not already there, I want to see a big rush of new members joining this afternoon. We might have to come reach out and make sure you’re invited because it’s a great place to be. Lots of information shared, okay, and you’ll see. Like Brian said, he’s putting together some posts after he works with Matt and Sid today. You’ll find some really valuable content there in the morning.

01:33:51 Vanessa Roberts: Any questions, comments, problems. Troubles do not hesitate to reach out. We have a team of over 15 folks literally standing by to provide all of these incredible services and to provide the support you need to help you be successful. So if you ever run into a speed hump or a roadblock and there’s something that you are just you’re trying, you’re trying to get it done and but something stopping you raise your hand 9 times out of 10, maybe 99 times out of 100, we know what it’ll take to get you over that speed hump and get you on the road again. So we’re here to help. That’s what we’re here for. Thank you so much. I hope you have a really great day and I’ll see you in the group.

01:34:30 Vanessa Roberts: Talk to you later.